Word of mouth boosts tourism
THE Highway Wanderers, a chapter of the Campervan Motorhome Club of Australia, celebrated its 23rd birthday with a rally in Monto.
The group has been coming to the area since a number of members visited as part of BlazeAid to help out during the 2013 and 2015 floods.
Highway Wanderers president Jo Tremain said they loved coming to the area because they got to know the people.
"We've made such good friends with the farmers through BlazeAid and even when we stop at the RV stop, the people are lovely,” Ms Tremain said.
"They need our support just as much as we use theirs.”
The group, which was made up of roughly 106 people in 61 motorhomes, kept receipts for every purchase they made in town to give to Monto Magic Tourism at the information centre.
In total, the group spent $30,700 in 10 days.
"You all have to have bread, milk, paper, every little thing when you're on the road,” Ms Tremain said.
As tourist season ramps up, hospitality for travellers passing through is all the more important.
Monto Magic Tourism president Liz Robertson said the Famil Tours had been a big help introducing people to the area.
"It's one way of promoting events because you tell them and they tell all their mates and hopefully they come back,” Mrs Robertson said.
RV stopover caretaker Paul Bowerman said the key was to treat people well, and word of mouth would encourage them to spread the word.
"People will come in and say, where's the best place I can have a meal, or who can I get tyres from, so you've just got to be on the ball and help them make a choice,” Mr Bowerman said.